White text on a black background reads: Adventure Awaits Utah. Rooted in the Beehive State. Driven by local expertise. Crafted for your Utah adventure. Stylized text and decorative lines are included.
Daily, Weekly, Monthly & Commercial Rentals Specializing in Pickup Trucks, SUVs & Passenger Vans

Choose Your Ride

Two photos: one shows a blue Jeep driving in snow, the other shows a black SUV parked on pavement. Includes a “Utah’s Original” badge, a “Since 1993” label, and a round LIDOT 25/26 snowflake tire symbol.

What We Offer

Our Partners

Our partners help us keep you moving. Together with Skiwsee and ACE Rent a Car, we ensure every journey starts with reliability and trust.

Logo with the words ski and see in bold black letters, separated by a large red, painted N that overlaps both words, forming the phrase skiN see.
Logo with the text An affiliate of ACE Rent A Car. The word ACE is large and blue with red and white stripes through the letters, and Rent A Car is written in red below it.
Four RAM pickup trucks are shown: one with an open tailgate carrying construction materials, another towing a large trailer, and two parked front-to-front in a lot with different colors and trims visible.

We've Got Trucks
For You!

Utah’s terrain is tough but our trucks are tougher. Whether you’re moving gear, tackling a project, or heading
into the wild, we’ve got the perfect ride to power your next adventure

What Our Customers Say

Frequently Asked Question

The Salt Lake Int’l Airport location is open Mon-Fri from 8am to 6pm, Sat 8am to 5pm. We offer after hours and Sunday service by appointment only for a nominal surcharge.

The Salt Lake City (UT) local office is open Mon-Fri from 8am to 6pm, Sat 8am to 5pm. We offer after-hours and Sunday service by appointment only for a nominal surcharge.

The Layton (UT) local office is open Mon-Fri from 9am to 6pm, Sat 10am to 6pm. We offer after-hours and Sunday service by appointment only for a nominal surcharge.

You must be 21 years of age to rent a vehicle with Rugged Rental.

Renters are required to have collision damage coverage for the rental car as well as the state minimum of liability coverage. If proof of insurance is not provided, the renter will be required to purchase insurance from Rugged Rental.

– Renter Collision Protection@ $25/day
– Supplemental Liability Insurance @ $10/day

Both are required to provide the necessary coverage.
Rugged Rental is not qualified to evaluate the adequacy of the renter’s existing coverage; therefore, the renter should examine his or her credit card protections, automobile insurance policies, or other sources of coverage that may duplicate the insurance options we offer prior to arrival at our office.

Local Renters are required to have a credit card in their name and provide proof of insurance. If Rugged Rental insurance is purchased this satisfies the insurance requirement.

Local Renters must possess a valid permanent driver license. (Temporary licenses are not accepted) Proof of residency must be provided matching the address on the driver license.

Local Renters may not leave their personal vehicles at Rugged Rental during the duration of their rental.

Driving of all Rugged Rental vehicles is limited to improved roads only. This is described as all paved roads, graded dirt roads, or well maintained easy to moderate trails. Off road use of any kind is prohibited as well as rock crawling or driving on difficult trails.

We do not offer unlimited miles. No exceptions. Every vehicle rental has 200 miles per day, 1,400 per week included. There are 4,200 miles included with our regular monthly rate. Extra miles are charged at $0.30/mile.
All Rugged Rental SUV and Truck tires are within UDOT winter regulations. In addition, any vehicle that has *4WD* or *AWD* in the description also meets the requirements of the UDOT canyons sticker program and Utah’s traction laws.

Yes. As soon as you have collected all of your luggage at the baggage claim:

* Call us at 801-977-9111 to request a shuttle pick up.
* Go across the sky bridge located across from baggage claim #6.
* Proceed straight thru the car rental lobby continuing across the sky bridge.
* At the end of the bridge, go out the glass doors and down the escalator or elevators.
* Once in the parking garage on the ground level, follow the painted sidewalk heading to the right.
* Go past the Avis/Payless area until you get to the shuttle stop at the west end of the garage.
* There is a sign stating Off-Site Shuttles.
* We will pick you up in a silver van clearly marked as Rugged Rental & ACE Rent-A-Car.

We are only 6 miles from the airport, about a 10 minute drive.

There is a difference in applicable taxes and fees for visitors who arrive via the Salt Lake International airport and local renters. This helps identify which taxes and fees apply to your specific rental and gives you an accurate estimate.

We are happy to arrange after hours service. There is a nominal charge and we require advanced notice. In these cases we will have representatives here to help you upon your arrival including airport shuttle service if needed.

We do allow customers to reserve multiple vehicles. For reservations of 3 or more vehicles the following is required. 1) 50% deposit at time of booking. 2) 30 days notice for cancellations. 3) Deposits are non-refundable for cancellations within 30 days of pick up date.

International renters must show a valid drivers license in their name from their country of residence, a valid passport and if the Drivers License is not in Roman Alphabet, it must be accompanied by an International Drivers License.

If you are returning a vehicle before or after our business hours and need an airport shuttle,
please follow these instructions:

– Drop off your rental vehicle at the DoubleTree Hotel near the SLC airport.
– This is an airport park hotel located at 5151 Wiley Post Way in Salt Lake City.
– Please park on the far right (west) side of the building in any available spot.
– For larger groups, consider dropping luggage at the front shuttle area before parking.
– Take the keys to the hotel front desk and give them to the clerk.
– They will record your name and vehicle fleet number for us.
– They will shuttle you to the airport with a convenient curbside drop-off.
– The shuttle ride to the airport terminal is approximately 5 minutes.
– The shuttle runs from 4 AM to Midnight, leaving every 30 minutes on the hour & half hour.
– Please allow enough time to park, walk to the lobby, check in the keys, and board the shuttle.
– Please call us at 801-977-9111 or reply to this message to confirm drop-off.
– Please provide your name and the vehicle fleet # (located on the key tag)

For more information please see our Policies page.

CONTACT US